St. John’s Dining Leader Discusses the Value of Hospitality in Senior Living
St. John’s Executive Director of Hospitality and Dining Services David Watkins is featured in the July 3 issue of the Rochester Business Journal. His viewpoint article discusses how dining programs can serve as a competitive advantage for senior living communities.
Watkins explains that while prospective residents often consider amenities, wellness programs, and housing options, the dining experience plays an equally important role in shaping daily life. He notes that shared meals foster conversation, connection, and a sense of community that extends beyond the food itself.
“Meals bring people together, encourage social interaction, and establish a sense of belonging,” Watkins writes.
The article also highlights how innovation in senior living dining goes beyond introducing new recipes or technology. Watkins emphasizes that meaningful innovation comes from creating personalized experiences that make residents feel seen, valued, and connected.
“I have found the most meaningful innovation is not necessarily always visible to the person sitting down for a meal,” Watkins writes. “Sometimes, it is the personal touches and innovation that could mean investing in new cooking technologies, expanding in-house capabilities, or thinking outside the box to create new experiences for residents and community members alike.”
Watkins also shares how St. John’s partnership with renowned chef Brandon Wiggins, founder of Amazing Grains, has strengthened the organization’s dining program through a shared commitment to quality, local partnerships, and hospitality.
“The fact that he has chosen to join our team carries special significance,” Watkins writes. “His addition represents something larger than culinary expertise alone. It reinforces the value of creating experiences that feel authentic to the local community.”
The article concludes by emphasizing that the future of dining in senior living is not defined by trends alone, but by creating experiences that bring people together and foster meaningful connections.